Growth Marketing Manager

Growth Marketing ManagerAbout LevelsLevels is one of the fastest-growing protein brands in America. We make protein powders without the gimmicks, hype, or shortcuts that dominate the category. We're building a brand rooted in ingredient transparency, product quality, and radical authenticity. We're growing fast across DTC, Amazon, Costco, Target, Vitamin Shoppe, and TikTok Shop, and we're looking for a Growth Marketing Manager to help accelerate the next chapter of growth.The RoleWe're looking for a hands-on Growth Marketing Manager to help drive growth across our ecommerce business. As a key extension of the Director of DTC, Marketplaces & Lifecycle, you'll help drive execution across the company's highest-priority growth initiatives.You'll bring high-impact initiatives to life across DTC and marketplaces, including product launches, promotions, website initiatives, marketplace programs, merchandising improvements, agency management, and cross-functional projects that drive measurable business growth.You'll work closely with Brand, Creative, Paid Media, Lifecycle, Operations, Finance, and Development to turn strategy into execution while preserving the Levels brand . Success in this role requires someone who takes ownership, solves problems, improves processes, and keeps multiple priorities moving in a fast-paced environment.What You'll DoOwn the day-to-day execution of high-impact growth initiatives across DTC and marketplaces, while proactively identifying and bringing forward opportunities that can deliver meaningful improvements in revenue, customer experience, or operational efficiency.Manage product launches, seasonal campaigns, promotions, pricing updates, and merchandising initiatives from planning through launch, including thorough QA of customer-facing updates.Coordinate cross-functional projects across Brand, Creative, Paid Media, Lifecycle, and Operations, keeping stakeholders aligned and timelines on track.Manage external agencies and vendors, establishing clear expectations and driving accountability, strong execution, and continuous improvement.Support marketplace growth across Amazon and TikTok Shop by partnering with internal teams and agencies on merchandising, promotions, content, affiliate programs, LIVE commerce, and overall channel execution.Identify opportunities to improve website merchandising, product pages, landing pages, conversion, and the overall customer experience.Analyze ecommerce and marketplace performance, translate insights into practical recommendations, and help develop and execute tests across offers, merchandising, pricing, promotions, and customer experience.Improve processes, documentation, and ways of working to help the ecommerce business operate more efficiently as it scales.What Success Looks LikeGrowth initiatives move from idea to launch efficiently, with clear ownership and strong cross-functional coordination.Product launches, promotions, website updates, and marketplace initiatives are delivered on time and at a high level of quality.Agencies and vendors operate as accountable, effective extensions of the Levels team.High-impact ecommerce and marketplace opportunities are identified, prioritized, and translated into measurable business improvements.Data and customer insights inform prioritization, testing, and ongoing optimization.Projects remain organized, stakeholders stay informed, and issues are addressed proactively.The business is able to move faster because execution is reliable, thoughtful, and well managed.What We're Looking For4+ years of experience in growth marketing, ecommerce, DTC, marketplaces, or a related role.Strong understanding of ecommerce fundamentals, including merchandising, promotions, conversion optimization, pricing, and customer experience.Proven ability to manage complex, cross-functional projects from planning through execution while maintaining a consistent brand voice, customer experience, and high standards of execution.Experience managing agencies, vendors, or external partners and holding them accountable for execution, timelines, and results.Strong analytical skills with the ability to interpret performance data, identify opportunities, and translate insights into action.A strong commercial mindset with the ability to balance customer experience, growth opportunities, operational realities, and business performance.Excellent communication skills with the ability to understand strategic objectives and turn them into effective execution.Proactive, resourceful, and naturally inclined to take ownership in a fast-moving, entrepreneurial environment where priorities evolve quickly.Bonus PointsExperience with Shopify, Amazon, TikTok Shop, Triple Whale, GA4, or similar ecommerce and analytics platforms.Experience working in CPG, nutrition, wellness, or consumer products.Experience supporting product launches, major promotions, pricing changes, or seasonal campaigns.Experience with affiliate marketing, creator partnerships, LIVE commerce, or social commerce.Experience improving ecommerce conversion, merchandising, product pages, or customer experience.Familiarity with how paid media and lifecycle marketing support broader ecommerce initiatives.