Strategic Marketing Manager

Are you passionate about healthcare infrastructure, construction, and facility operations? Do you enjoy turning deep industry knowledge into market growth, customer relationships, and strategic initiatives?We're seeking a Strategic Marketing Manager, Healthcare to drive growth within one of our highest-priority vertical markets. This individual will serve as the healthcare market expert, helping shape go-to-market strategy, strengthen customer engagement, support sales efforts, and influence product and market direction across the healthcare ecosystem.What You'll DoDevelop and execute growth strategies for the healthcare market segment.Build relationships with healthcare facility leaders, health systems, engineers, architects, contractors, and channel partners.Identify market trends, customer challenges, competitive activity, and emerging opportunities.Conduct Voice of Customer (VOC) interviews and translate insights into actionable business strategies.Partner with sales teams to improve account development, specification influence, and project win rates.Create healthcare-focused sales tools, presentations, case studies, and market-facing content.Serve as a subject matter expert during customer meetings, industry events, and strategic discussions.Collaborate with product, engineering, sales, and marketing teams to ensure solutions align with healthcare market needs.Track market penetration, pipeline growth, customer engagement, and key performance metrics.What We're Looking ForBachelor's degree in Marketing, Business, Engineering, Construction Management, Healthcare Administration, or a related field.5+ years of experience in healthcare facilities, healthcare construction, healthcare infrastructure, building systems, commercial construction, or a related industry.Strong understanding of how healthcare facilities are planned, designed, built, renovated, and operated.Experience engaging with healthcare stakeholders, including facility leaders, health systems, engineers, architects, contractors, and distributors.Ability to translate market intelligence into strategic initiatives, positioning, and customer-facing content.Excellent communication, presentation, and relationship-building skills.CRM experience (Salesforce preferred).Preferred ExperienceHealthcare construction or facility operationsHVAC, plumbing, piping, water systems, or building infrastructureProduct marketing, vertical market development, or business developmentSpecification-driven sales environmentsWhy This Opportunity?This is a highly visible role that combines strategy, customer engagement, market development, and technical industry expertise. You'll have the opportunity to influence growth initiatives, build industry relationships, and help shape the future direction of a rapidly expanding healthcare business.Interested? Let's connect.#Healthcare #HealthcareConstruction #HealthcareFacilities #MarketDevelopment #StrategicMarketing #BusinessDevelopment #HealthcareInfrastructure #Construction #BuildingSystems #MarketingJobs #CharlotteNC